Lecturer
School of Business, Leadership and Enterprise
Alison has been a lecturer in Marketing since 1993. Her teaching experience includes undergraduate and postgraduate programmes together with professional Marketing qualifications (Chartered Institute of Marketing). She is also a CIM External Examiner.
Alison has actively carried out research on branding in the HE sector and is planning to undertake an up-to-date study in this sector.
Alison has worked for both private sector and public sector companies in marketing based roles, prior to becoming a Lecturer. Her experience includes lecturing PGCE students in the lifelong learning sector.